By Adeoluwa Atayero
Contrary to popular belief, there is nothing spectacular about spotting trends and finding niches. The real work lies in the spotter or the finder’s ability to turn this discovery into a statement and a peculiar vision. The ability to perform this task requires a distinct skill that only a blessed select possess and Peter Omotosho, our Crown Feature for today, is one of these blessed select. On today’s feature, join us as we unravel the brain behind the trend.
I am Omotosho Alaba Peter from Kwara state. I was born on 27th November 1994 and I presently school in Bowen University where I study History and International Studies.
When did you officially start Afro Trends?
Afro Trends was approved by The Corporate Affairs Commission on 14 September 2016 .
What was your startup year like?
It was very rough I must say. I did a lot of free promotional tshirts. I was turned down by so many but I always remembered that quitters are losers.I stuck on and now thankfully, things are really looking good.
What challenges have you faced so far?
Definitely funds come first, considering that it’s a relatively young business. People’s perspective sometimes affects productivity. Some older people just want the conventional attire and it takes a lot to convince them that my designs are worth it.
You mentioned that funds come first, so how were you able to get funding for the project?
It’s by God’s grace, I tell you. Sometimes, I just wonder how I’ve been able to cope and then I realize that has been by God’s grace. That’s the major thing I want other entrepreneurs to know; although your project is your vision, don’t get mad when others don’t support you as much as you would want. Forge ahead and soon you’ll reap the benefits.
What was your first big break?
My first big break would be 2016 when I designed an outfit for Lions Club International and trust me it was huge.
How do your parents feel about your business?
My parents have always been supportive. As a matter of fact, their sense of fashion and style is the main inspiration for my label.
As a student and an entrepreneur, how do you balance both worlds?
By God’s grace, I have been able to balance it well so far. I realize my parents sent me to school first and so I owe them good grades. I try not to let my academics suffer at the expense of my business.
As a designer, you have to remain inspired at all times. Where do you get your inspiration from?
I get inspiration from different things such as people, art and music. There’s no inspiration in isolation.
What advice do you have for those who want to try their hand at what you do?
I would advise them to pray a lot and identify something you love doing and find a way of using it to meet people’s needs. My mum would say a business that grows is that which meets people’s needs. Discover your passion and streamline it to meet people’s needs.
What is your next big project?
Although I have enjoyed immense support from Bowenites, I plan on expanding my label to other univeristies, at least 5, by God’s grace. Afrotrends must move to the permanent site.
What do you think the biggest misconception people have owning a clothing brand?
Most people feel I started my label because of money, but I actually started because I really love designing and showing off our African heritage mixed with the modern style. Its not that I don’t want to make profit, but the passion for good designs is what Afro Trends is all about.
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